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Function of Beauty: A Deep Dive into Personalized Haircare & Skincare



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Function of Beauty (FoB) has become a game-changer in the haircare and skincare industry, promising tailor-made products formulated just for you. But does this innovative approach to beauty translate into actual results? This comprehensive review delves into the brand’s philosophy, products, customer experiences, and potential drawbacks, helping you decide if FoB deserves a spot in your beauty routine.

About the Function of Beauty?

The Function of Beauty is a personalized hair care brand that revolutionizes the traditional approach to hair care by offering customized shampoo and conditioner formulations tailored to individual needs. Founded in 2015 by Zahir Dossa and Joshua Maciejewski, Function of Beauty allows customers to create personalized hair care products based on their unique hair type, goals, and preferences.

The brand’s concept is simple yet innovative: customers complete a detailed online quiz to provide information about their hair type, concerns, goals, and preferences. This information is used to formulate a customized shampoo and conditioner set that addresses the specific needs of each individual’s hair.

Function of Beauty’s formulations is free from sulfates, parabens, phthalates, and other potentially harmful ingredients. Instead, the brand uses clean, vegan, and cruelty-free ingredients, as well as essential oils and plant extracts, to nourish and protect the hair.

One of the key features of Function of Beauty is its emphasis on personalization. Customers can choose the color and fragrance of their products, as well as select additional features such as strengthening, volumizing, or color protection properties.

In addition to its customizable products, Function of Beauty also prioritizes sustainability and environmental responsibility. The brand uses recyclable packaging and strives to minimize its environmental footprint through eco-friendly practices.

How it works

For those who enjoy customization, engaging with Function of Beauty’s seven-part quiz to determine their hair goals can be quite enjoyable. However, for others, this step might seem a bit tedious due to the multitude of options available to choose from.

The Function of Beauty works through a 5-step process:

Step 1: Take the Quiz: This is the foundation of your personalized experience. The quiz gathers detailed information about your hair/skin type, concerns, goals, and preferences. It goes beyond basic questions, delving into factors like hair porosity, scalp sensitivity, desired levels of volume/shine, and skin concerns like oiliness, acne, and sensitivities. You can even specify fragrance preferences.

Step 2: Explore Your Formula: Based on your quiz answers, FoB generates a unique formula recommendation for each product you desire (shampoo, conditioner, etc.). You can see the ingredient breakdown and even adjust it if needed, adding boosters to target specific concerns.

Step 3: Design Your Product: Choose the size and bottle color for your personalized product. You can even name it if you wish!

Step 4: Order & Delivery: Place your order, and your custom-made product will be shipped directly to your door.

Step 5: Refill & Adjust: The beauty of FoB is the ability to adapt your formulas over time. As your hair/skin needs change, you can retake the quiz and adjust your formulas accordingly, ensuring they remain relevant.

Function of Beauty offers a unique approach to haircare and skincare, putting you in control of your product formulation. However, it’s important to research, manage expectations, and consider potential drawbacks like higher pricing and occasional quality inconsistencies before making a purchase.

Function of Beauty Products Offering

Function of Beauty personalizes haircare and skincare products based on your unique needs and preferences. They currently offer two main categories:


  • Shampoo: Customize your base formula with options for hair type (fine, medium, thick), scalp condition (oily, dry, balanced), and goals (volumizing, color-treated, frizz control). You can also add boosters for specific concerns like dandruff, breakage, or curl definition.
  • Conditioner: Similar customization options as shampoo, focusing on desired softness, hydration, and detangling levels.
  • Mask: Deep conditioning treatments with options for intense moisture, repair, or shine.
  • Leave-in Treatment: Lightweight formulas targeting frizz control, heat protection, or split end repair.
  • Booster: Concentrated formulas that address specific hair concerns like dandruff, color fade, or hair thinning. They come in various categories like scalp care, styling, and texture.


  • Cleanser: Customize your base formula with options for skin type (oily, dry, combination) and concerns (acne, sensitivity, redness).
  • Moisturizer: Tailored moisturizers based on skin type and desired hydration level (light, medium, rich). You can also choose a matte or dewy finish.
  • Serum: Concentrated treatments addressing specific concerns like wrinkles, dark circles, or uneven skin tone.
  • Mask: Targeted treatments for deep cleansing, hydration, or brightening.

Additional Offerings:

  • Styling Products: They offer a limited selection of styling products like hairspray, dry shampoo, and curl cream.
  • Gift Sets: You can create customized gift sets with various product combinations.

Function of Beauty provides a wide range of customizable haircare and skincare products with various options to address individual needs. Remember, their focus is on personalization, so explore their website thoroughly to understand the full extent of their offerings and how they can be tailored to your unique requirements.

Function of Beauty Subscription: All You Need to Know

Function of Beauty offers subscriptions for their personalized haircare and skincare products, providing convenience and potential cost savings. Here’s a breakdown of the key aspects:

Types of Subscriptions:

  • Standard Subscription: This is the basic option, delivering your personalized formulas at your chosen frequency (every 1, 2, or 3 months).
  • Function with Benefits: This premium subscription offers additional perks like early access to new products, exclusive colors and fragrances, free shipping, and product testing opportunities.

Benefits of Subscribing:

  • Convenience: Never run out of your personalized products again. They automatically ship before you need a refill.
  • Discount: Subscriptions often offer a discount on the total cost compared to buying individual products.
  • Flexibility: You can easily adjust your subscription frequency, formula, or delivery address at any time.
  • Early Access: Function with Benefits subscribers get early access to new product launches and limited-edition offers.
  • Free Shipping: Function with Benefits members enjoy free shipping on all their orders.

Ultimately, subscribing to Function of Beauty can be a convenient and cost-effective option if you use their products regularly and value automatic refills and extra perks. However, carefully consider your needs, budget, and flexibility before committing.

Is Function of Beauty Haircare Worth It?

Function of Beauty boasts tens of thousands of satisfied customers, making it a brand worth considering. I admire the meticulous approach taken by Function of Beauty, which takes into consideration individual goals and variations among customers, resulting in a more personalized solution for each individual.

One notable aspect is the remarkable degree of customization and the use of natural ingredients by Function of Beauty. Treat yourself to a bottle tailored to your specifications, and upon trying it, take the opportunity to assess if it meets your requirements.

Function of Beauty Promotions & Discounts

Function of Beauty offers several promotions and discounts to attract new customers and encourage repeat purchases. Here’s a summary of some of their current strategies:

New Customer Offers:

  • Welcome Offer: New customers typically receive a discount on their first purchase, ranging from 20% to 30%. This discount is usually advertised on their website and landing pages.
  • Student Discount: They offer a special discount for students, usually around 25% off the first order. You’ll need to verify your student status through a third-party platform like Student Beans.
  • Referral Program: Existing customers can refer friends and earn discounts or rewards for successful referrals. Share your unique referral code with friends and encourage them to make a purchase.

Ongoing Promotions:

  • Subscription Discounts: Subscribing to your personalized formulas typically offers a discount compared to single purchases. The exact percentage varies depending on the subscription plan chosen.
  • Free Shipping: Function of Beauty often offers free shipping promotions, usually reaching a specific minimum order value. Check their website or promotional emails for current offers.
  • Bundles & Kits: They sometimes offer discounted bundles or kits featuring specific product combinations. These can be a good way to try different products at a lower price.
  • Flash Sales & Limited-Time Offers: Keep an eye out for occasional flash sales or limited-time offers advertised on their website or social media channels. These can offer significant discounts on specific products or bundles.

Remember: It’s always important to read the terms and conditions of any promotion before making a purchase to understand exclusions and expiration dates.

Function of Beauty Shipping & Return Policy

Here’s what you need to know about Function of Beauty’s shipping and return policy:


  • Delivery Time: Standard shipping within the US takes 3-5 business days. Expedited options are available for an additional fee. Shipping times to other countries vary depending on location.
  • Shipping Cost: Standard shipping fees vary depending on your location and order total. Check their website for specific costs. They often offer free shipping promotions reaching a certain order value.
  • Order Tracking: You can track your order online using the tracking number provided in your confirmation email.


  • Return Policy: Function of Beauty offers a free and relatively painless return policy within 30 days of receiving your order. You can return any unused or unopened product for a full refund.
  • Return Process: Initiate the return process through your online account and print a pre-paid shipping label. Pack the product securely and drop it off at the designated courier location.
  • Exceptions: Personalized items cannot be exchanged, but you can request a reformulation if you’re not satisfied with the results. Open and used products are generally not eligible for return.

Where to Buy Function of Beauty Haircare

Currently, the only way to buy Function of Beauty haircare is directly from their website: https://functionofbeauty.com/. They primarily operate online due to their personalized approach and made-to-order production process.

Function of Beauty FAQ:

Based on our conversation, here are some commonly asked questions about Function of Beauty:

What products do they offer?

Function of Beauty offers personalized haircare and skincare products, including shampoos, conditioners, masks, boosters, cleansers, moisturizers, serums, and masks.

How do I personalize my products?

You take an online quiz that gathers information about your hair/skin type, concerns, goals, and preferences. Based on your answers, they then formulate a unique product just for you.

Can I add specific ingredients to my formula?

Unfortunately, you cannot choose specific ingredients. However, you can select booster shots that address specific concerns like dandruff, breakage, or dryness.

Are Function of Beauty products expensive?

Compared to drugstore brands, they are more expensive. However, they are positioned as more affordable than luxury brands.

Do they offer discounts or promotions?

Yes, they often offer welcome discounts, student discounts, referral programs, subscription discounts, free shipping promotions, and flash sales.

Can I return my products?

Yes, they offer a free and relatively painless return policy within 30 days of receiving your order. You can return any unused or unopened product for a full refund.

Where do they ship?

They ship to many countries internationally, but specific product availability and shipping costs may vary by location.

How long does it take to receive my order?

Standard shipping within the US takes 3-5 business days. Expedited options are available for an additional fee.

Are Function of Beauty products good for the environment?

Yes, they prioritize sustainable practices like using recyclable packaging and offsetting carbon emissions.

Are their products cruelty-free and vegan?

Yes, they are committed to ethical practices and avoid animal testing and ingredients of animal origin.

Where can I find more information?

You can visit their website, https://functionofbeauty.com/pages/faq, for detailed information about their products, ingredients, and policies.

Akanksha Raj
Akanksha Rajhttps://bestvalueinfo.com/
Hi, I'm Akanksha Raj, I love to explore new things and I'm here to post some really cool stuff for you. My passion for helping people in all aspects of daily things flows through in the respective industries coverage I provide.

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